
Coppersmith Hotel
Studio Still manages Coppersmith Hotel’s digital presence across Instagram and Tiktok, producing consistent content that showcases the venue’s beautiful design, rooftop bar, 16 boutique hotel rooms and welcoming atmosphere. The focus is on creating community-led content that reconnects the venue with its local audience, highlights the people and experiences that make Coppersmith unique, and supports its ambition to become a stronger part of the surrounding community.
Social Media Growth & Community Connection
Coppersmith Hotel is one of Studio Still’s newest partnerships, and we’re incredibly excited about what lies ahead.
Located in the heart of South Melbourne, Coppersmith is a beautifully designed venue with a rooftop bar, 16 boutique hotel rooms, quality food and drink, and a strong opportunity to reconnect with the local community.
Our role is to build a stronger visual identity online and produce consistent content that reflects both the quality of the venue and the people who bring it to life.
For us, Coppersmith also represents a new era of Studio Still content. We’re combining authentic, low-fi content with high-quality photography and videography, allowing the venue to feel both polished and human across its digital presence.
We’re also stepping further into a creative direction role, bringing together a team of talented professionals to build a considered content calendar and broader marketing strategy. The goal is to create a digital presence that genuinely reflects the quality of Coppersmith, something the venue hasn’t always been able to communicate online.
Rather than relying on one-off campaigns or short-term trends, our focus is on consistently showcasing that quality over time and reshaping how people see the venue digitally. From there, Paul and his team will no doubt turn those new faces into loyal locals.
There’s already plenty worth visiting for. The Thursday parma and pot deal is a must, especially with live music creating the perfect midweek pub atmosphere. And if you find yourself in South Melbourne on a sunny Saturday afternoon, the rooftop is the place to be, with cold drinks, cocktails and good times flowing well into the evening.
We’re looking forward to helping Coppersmith build a stronger digital presence, reach a new audience and showcase everything that already makes the venue special.
Location
South Melbourne
Platforms
Instagram / Tiktok
Year
2026


